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Upward Spiral moves into distribution for the Eastern Cape and lands a major partnership with Graphix Supply World

Upward Spiral has set up a new distribution partnership with Graphix Supply World after recognising a serious need for better technical service in the Eastern Cape. This is what John, MD of Upward Spiral shares with us.“I recognised there was an opportunity that existed in the Eastern Cape and that there was a serious need for better technical and after sales back-up service that is locally based including delivery of inks and media.Customers were having to fly engineers in from Gauteng, Cape Town and Durban carrying a major expense to have their machines serviced or repaired, often resulting in downtime and loss of production costs and much more”.
John further says they embarked on finding a large format digital solutions partner to add to Upward Spiral range in order to offer better technical support and services to their customers within the Eastern Cape.

Upward Spiral CC was established in 2005 and provides the services of high volume mono and colour printing, large format indoor poster printing onto paper and canvass, plan printing, scanning, faxing and various finishing solutions on a Pay for Print/ Print on Demand basis through Xpress Copy and Print. Add to this, Omni Technologies (Pty) Ltd was established in 1998 (with branches in Port Elizabeth and Grahamstown) and NRG Office Solutions established in 1993 (Pty) Ltd (with branches in East London, Queenstown, Mthatha, Aliwal North) known as the omniNRG Group.

On 5 February 2012 Robert Franco, Managing Director of Graphix Supply World contacted John looking forsomeone in the Eastern Cape to be their Graphix Supply World distributor. This was on the evening of the Africa PrintRoad show at the Boardwalk Convention Centre in Port Elizabeth. John says he was looking for a Print-and-Cut onto outdoor vinyl solutions provider.

Upward Spiral, as a completely separate entity from Xpress Copy and Print was set up and geared to be the Mimaki and Graphix Supply World distributor for the Eastern Cape region.“Upward Spiral has a total dedication, commitment and focus on being Mimaki’s and Graphix Supply World’s distributor and hence our customers will experience an excellent standard of technical service and after sales service.”

The foundation of Upward Spiral’s business and philosophy is “that our customers come first. We are there to take care of our customers and provide them with excellent service delivery and meet their needs. Without customers we would not exist. We make circumstances happen and don’t wait for things to happen”. “We are fortunate to have to have highly competitive office automation background (nineteen competitors) and understanding of the importance of service delivery, service contracts and commitments.”

“At Upward Spiral we will commit to under two hours response time in Port Elizabeth (NMMM area) and East London (Buffalo City) and next day (if not mostly same day if the call is logged before 11h00) for outlying areas.”

“Our mission is to be the preferred and trusted partner of Large Format Digital Solutions in the Eastern Cape and hence the number one choice for customers, that is why we are confident we are with the right partner – Graphix Supply World.”

Upward Spiral is a one stop solutions provider of the following:

* Solutions for all the best brands like Mimaki, Primera, Fujicolor, Esko Kongsberg etc.

* All the finishing solutions such as laminators,liquid coaters,cutters,trimmers,routers,lasercutters etc…

* Excellent media’s and substrates at very affordable prices

* Excellent inks including plug and play generic ink from Bordeaux.

Upward Spiral is a one stop solutions provider of the following technologies:

· UV flatbeds,

· Desktop UV,

· Cutters,

· Print and cut all in one,

· Routers,

· T-shirt printers,

· Label printers, etc.

To contact Upward Spiral in the Eastern Cape please call us on:
Grahamstown 084 861 6685 Upper Robinson Street, PJ Oliver High School, Grahamstown
Port Elizabeth 041 820 0082 30 Cape Rd, Newton Park, Port Elizabeth.
East London 084 861 6685 6 Rochester Rd, Vincent, East London
Queenstown 084 861 6685 38/40 Prince Alfred Rd, Queenstown.
Mthatha 084 861 6685 5 Elliot Rd, Mthatha.
Aliwal North 084 861 6685 6E Church Street, Aliwal North
Contact: Graphix Supply World +27(0)21 511 5340 or