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LX900e Colour Label Printer and AP550e Flat-Surface Label Applicator make it easy to highlight products with a professional looking label

So many smaller, artisanal food and beverage producers have emerged in the past few years with a return to the appreciation of where our food comes from and how it is made. While quality and origin are important features, when similar products are placed next to one other on the shelf, packaging remains a way of standing out from the crowd.

Large food and drink companies use third-party print houses that produce the labels and packaging for their products, but smaller manufacturers do not have the same budget available to produce labels that are especially designed for their products. Rather than make do with standard labels Primera Technology offers and affordable option for designing and print their own labels.

The LX900e is Primera’s fastest and most economical to operate printer. A print resolution of 4800 dpi guarantees a printout in photorealistic quality and enables users to add vibrant pictures of their products next to small texts such as ingredients, instructions or barcodes. Labels can be printed whenever they are needed and in the required quantity.

Separate ink cartridges for cyan, magenta, yellow and black keep operating costs low since only one color at a time needs to be replaced. Furthermore, LX900e produces labels at speeds of up to 4.5” per second. Short runs are printed quickly and efficiently, helping you to increase the production of your products.

Applying the finished label should be easy and fast too and Primera’s AP-Series of label applicators provides the perfect solution for applying labels to cylindrical containers and to a wide range of flat surfaces such as rectangular or tapered bottles, boxes, packages, bags, pouches, lids, tins and much more. Labels are applied straight, without wrinkles or folds, in exactly the location desired, giving finished products a highly professional look and significantly increasing the number of containers that can be labeled per hour.

Speak to Graphix Supply World about acquiring Primera Technology.

Primera

www.primeralabel.eu.

 

Graphix Supply World

www.gsw.co.za

 

Cape Town: Tel +27 (0) 21 511 5340

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